His main work features include an international style, a refined handling of the visual, a great ability to direct actors and a great sense of humor. Internationally known for his work for the brands Johnnie Walker, Gatorade, Toyota, General Motors, Ford, Samsung, Claro, McDonald’s, Santander Bank, Heineken, Coca-Cola and AT&T. He has been chosen Best Director by the jury of the Ojo de Iberoamérica in Buenos Aires for five consecutive editions.